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Keep it clean this holiday season.

The perfect gift for
everyone on your list.

Make it festive.
Make it clean.

Why your wellbeing is our founder's
mission throughout the seasons.


Back to Basics Brand.

Shop our expertly crafted home essentials made with premium clean ingredients.


Founder's Favorites.

Our founder, Ashleigh Frager, shows you her favorites to get back to basics.

At Back to Basics we believe...

Toxic chemicals have no place in, on, or around our bodies.
That means all you'll find here are clean products made with the safest, purest, and most effective ingredients.